Adidas Grand Prix Leaving NYC, Is Boston The Destination?

   

Global Athletics may be moving the Adidas Grand Prix to Boston? Well, we are not seeing any future location in this press release below, but Boston would be the obvious choice.  Not only is the meet moving from NYC, it is moving off the Track and on the Roads!  Pole Vaulting, Long Jumping, the Dream Mile and Dream 100M all on the Boston streets?  It's a pretty cool idea and would be fantastic for our sport.  We are not sure of the final destination of this high profile Track and Field event, but it would be awful convenient for the Boston based company to host it right in their backyard. Come to think of it, we might have a few Adidas people in town in April as they make final preparations for the 120th running of the BAA Boston Marathon.

Who would ever imaged Boston hosting an IndyCar Series on the streets of the Seaport District ?  I guess Track & Field could do the same ! Stay tuned for more information by Global Athletics in early April !

Global Athletics & Marketing Press Release

BOSTON, Mass. (March 3, 2016) - After more than a decade of exciting meets at Icahn Stadium in New York City, Global Athletics & Marketing, Inc., and its title partner, adidas, will shift the focus of the adidas Grand Prix to producing a city street event this June featuring elite distance and sprint races as well as popular field events such as the pole vault and long jump. The meet will continue to highlight the Dream 100 and Dream Mile races, which have become an end-of-season fixture for the top prep athletes in the country.

"Our 11 years of producing a high-caliber event at Icahn Stadium have advanced the sport of track and field in the U.S.," said Mark Wetmore, president of GA&M and director of the meet since its founding in 2005. "We are proud of what we've accomplished and honored by the devotion of our many fans over the years. It's been a pleasure to give them the chance to see their favorite athletes and, often, their national heroes in person. It's been a great run on Randall's Island, and now we're looking ahead to producing a new event that will bring the sport to a whole new audience."

Over the years, the adidas Grand Prix has hosted two World Records and more than 20 National Records, and its fans have had the privilege of witnessing nine performances that were the fastest ever recorded on U.S. soil. In 2010, it became one of the original meets on the international Diamond League circuit.

"Our proud participation in the coveted Diamond League has been an important relationship for our brand, our fans and athletes alike," said Adrian Leek, General Manager of adidas Running. "Looking forward, we'll aim to carry the momentum we've established with the adidas Grand Prix into an event that further supports our brand strategy."

Plans for the new event are expected to be announced in early April.

About Global Athletics & Marketing, Inc.

Since its founding in 1993, Global Athletics & Marketing, Inc., has grown into one of the premier athlete representation and event-marketing firms in the world. In addition to its two televised events, GAM represents some of the world's best athletes. Led by its president, Mark Wetmore, GA&M represents athletes from the sprints to the marathon and from the hurdles to the pole vault.